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A Transformative Journey of NJ Wealth and humble success stories of their Wealth Partners

Hyderabad, 23nd July, 2024: Mr. Patil, a successful mutual fund distributor, gathers his sales team for their weekly meeting. This routine has been instrumental in helping Patil manage his large customer base of over 4,000 investors, with an impressive AUM (assets under management) of nearly ₹345 crore and a monthly mutual fund SIP book of more than ₹3.80 crore.


Patil's story is one of humble beginnings and remarkable growth. An aeronautical engineer and MBA (Finance) graduate, he left his comfortable job as a financial analyst to launch his own mutual fund distribution business in 2008. Today, he has carved out a respected name for himself in the industry.


Similarly, in Kolhapur, Gujarat, Mr. Vinod has built a thriving mutual fund distribution business with an AUM of ₹113 crore from nearly 1,000 investors. In his own words, Vinod's achievement was once an impossible dream when he started his journey.


What connects Patil and Vinod is their association with NJ Wealth, one of the largest mutual fund distributors in India. NJ Wealth has close to 32,000 active NJ Wealth Partners or mutual fund distributors spread across nearly 175 locations in the country. Established in 2003, NJ Wealth today manages an AUM of about ₹1.39 lakh crore, catering to approximately 26.4 lakh investors.


NJ Wealth's journey has been truly inspiring. Founded by Neeraj Choksi and Jignesh Desai, two friends from Surat and Navsari, the company started in 1994 with the vision of distributing financial products to investors. Recognizing the potential of mutual funds, the duo decided to focus solely on this segment, paving the way for the creation of the NJ Wealth platform.


In the early days, NJ Wealth and its Partners faced significant challenges, as many people were unaware of mutual funds, and investors were skeptical of equity investments, preferring traditional products. However, NJ Wealth remained steadfast in its mission, strengthening the platform and providing the best possible experience to both Partners and investors.


Today, NJ Wealth's comprehensive 360-degree platform covers all aspects essential for a successful mutual fund distribution business, from training and technology to operations, sales, marketing, research, and customer care. The company's experienced and dedicated relationship managers guide Partners throughout their journey, from introducing the business opportunity to supporting them as their operations reach a sizable scale.


The mutual fund industry in India presents a vast untapped opportunity. With only 3.77 crore, or approximately 2.6% of the population, having invested in mutual funds, and the number of mutual fund distributors standing at just 1.31 lakh, the potential for growth is immense. This opens the door for aspiring entrepreneurs and youth to embark on a journey as mutual fund distributors, contributing to the expansion of financial inclusion in the country.

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