Hyderabad March 07, 2019: The City of Hyderabad is witnessing a new trend of Medial Fund raising as it has been witnessing maximum support for medical causes, with 14 times rise in medical fundraisers in two years.
Recent survey by Milaap, India’s largest Crowd Funding Platforms, has revealed that residents from Hyderabad are increasingly opting for digital crowd funding to meet medical and emergency needs. The total number of fundraisers from Hyderabad has seen a 7.25 times increase on Milaap, between 2016 and 2018, while medical fundraisers alone have grown 14 times during the same period, clearly demonstrating the primacy of medical needs in online crowd funding.
Anoj Viswanathan, President and Co-founder of Milaap, says, “There has been a clear growth in medical needs being crowd funded. Although medical fundraisers constitute about 55 per cent of the fundraisers set up from Hyderabad, they have raised more than 90 per cent of the total 36 crore rupees raised from the city. Hyderabad is one of the cities that attract people from across the country for specialized healthcare needs and treatment, particularly for paediatric liver diseases.”
For instance, Ayushman a six months old baby who was diagnosed with severe Jaundice and was required to go for liver transplant the poor parents of the baby were asked to pay Rs. 16 lakhs for the same, however thanks to crowd funding by Milaap, it had helped them get the required funds donated generously by 1,100 people from across the country, whose contributions saved the life of a little baby.
Anoj points out that till date over 305 paediatric liver transplant cases have reached Milaap, with more than 100 in the past one year. Including adult cases, more than 500 liver transplant fundraising campaigns have been hosted on Milaap. “Tertiary healthcare such as liver transplantation, cancer care or accident and trauma care can get too expensive for any average income family, and it is impossible to arrange the funds immediately. Crowd funding is a good option to support healthcare expenses,” observed Anoj.
The success of campaigns from Hyderabad, according to Milaap, also indicates the effective use of social media, to reach out to more people, and therefore connect with more potential donors. Being a hub for people from across the country seeking quality healthcare, Hyderabad is quickly taking the trend of online fundraising to those who need it the most.